The tagline for Harry Styles’s beauty brand Pleasing is “Find your Pleasing.” For New Yorkers, their Pleasing will now be found in Soho. Styles announced this week that he’s opening a brick-and-mortar pop-up at 61 Crosby Street where he will sell his nail polishes, serums, and the horny fragrances he just launched. (“A brush, a touch, a whispered ‘yes.’”) The shop, brought to you by American Express (pleasing!), opens November 16.
Harry will have competition from nearby Scent Street (Elizabeth), but it doesn’t have Harry, so.